How does ARC Twenty Two's digital marketing work?
We run targeted, conversion-led digital campaigns that bring qualified prospects into your supporter funnel, then hand them to our acquisition team to convert into regular givers. Every campaign is measured against outcomes, such as donors acquired, rather than impressions or clicks.
Last updated
- Targeted campaigns and conversion-led creative
- Integrated with our acquisition calling
- Measured on outcomes, not impressions
- Outcome reporting for every campaign
How it works.
Awareness alone doesn't fund causes. Our digital marketing programme runs targeted, conversion-led campaigns that bring qualified prospects into your supporter funnel — and hands them on to our acquisition team to close. Every campaign is measured against outcomes, not impressions.
- 01
Target
We define the audience most likely to support your cause.
- 02
Create
Conversion-led creative invites prospects to engage with your work.
- 03
Capture
Interested prospects enter your supporter funnel.
- 04
Convert
Our acquisition team calls prospects and invites regular giving.
- 05
Report
Results are reported against outcomes achieved.
What's included
- Targeted campaigns
- Conversion-led creative
- Funnel integration
- Outcome reporting
- Calls made by our in-house Perth team, never outsourced
Who it's for
- Charities that need a steady flow of warm prospects
- Organisations whose digital spend isn't turning into regular givers
- Teams that want one partner from first click to first gift
Questions about digital marketing.
Related services
Connect with new supporters and convert genuine interest into committed, long-term giving.
Our experienced team converts one-time donors into regular, long-term supporters of your cause.
Voice AI and SMS AI agents that complement our human team — at scale, on brand, around the clock.